Designing standout pharmaceutical packaging for 17 Saka Pharma products.

Brand & Creative
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Client

Saka Pharma

Year

2023

Saka Pharma, a trusted name in the pharmaceutical industry, partnered with Digital Vision to elevate the visual identity of their product range through premium brand packaging. Tasked with designing packaging for 17 diverse supplements and OTC products, we created impactful, regulatory-compliant packaging that resonated with consumers, earning a feature on DesignRush as one of the Best Medical & Pharmacy Packaging Designs.

Objective

Building the digital home and voice of Kurdistan’s pharmacists.

What we've done

  • Designed packaging for 17 different SKUs including supplements and OTC products
  • Developed cohesive brand identity across all packaging lines
  • Created detailed product packaging guidelines and mockups
  • Balanced aesthetic appeal with pharmaceutical clarity and compliance
  • Ensured packaging aligned with both regulatory standards and consumer expectations
  • Successfully positioned the brand for retail shelf differentiation and professional trust

Creative Process

Our team began by conducting a full brand and product audit, working closely with the client to identify the key attributes they wanted to reflect—such as trust, purity, and clinical efficacy.

We then crafted a versatile packaging system built on:

  • Modern medical-inspired design language
  • Color-coded categorization for product differentiation
  • Clear layout of ingredients, usage, and certifications
  • Legibility-focused typography and icons
  • Packaging structure optimized for both shelf display and digital presentation

We maintained consistency across all SKUs while allowing individual products to stand out with unique colors, accent elements, and supplemental product visuals.

Featured Recognition

Our packaging work for Saka Pharma gained industry-wide attention and was featured on DesignRush as one of the Best Medical & Pharmacy Packaging Designs, recognizing our balance of creativity, clarity, and compliance in the healthcare field.

Results

The new packaging system transformed Saka Pharma’s retail image, resulting in:

  • Stronger shelf visibility
  • Increased consumer trust and product recognition
  • Enhanced professional presentation in B2B communications
  • A cohesive and modern brand identity that reflects pharmaceutical excellence

The successful rollout of the new designs has positioned Saka Pharma for expanded product launches and broader market appeal across Iraq and the region.

Conclusion

From ideation to execution, Digital Vision delivered a full suite of packaging solutions that brought Saka Pharma’s brand to life—visually, strategically, and professionally. This project not only enhanced the client’s market presence but also set a new benchmark for pharmaceutical packaging in the region.

The Results in Numbers

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