Skincare & wellness
Fidia Iraq
Arabic and Kurdish medical content introduced Fidia’s HYAL-SYSTEM range to aesthetic medicine professionals in Iraq.
The brief
Introduce Fidia’s HYAL-SYSTEM range to Iraq’s aesthetic medicine professionals through product-specific education and a clear, scientifically informed brand presentation.
Our approach
We organized the content around the product range and Fidia’s WCT framework: weight, concentration and technology. Clean visuals and Arabic–Kurdish copy translated the product information into accessible material for dermatologists, aesthetic physicians, plastic surgeons and clinics.
What we delivered
Iraqi market introduction and professional brand positioning
Arabic and Kurdish content calendar for healthcare professionals
Distinct visuals and descriptions for HYAL-SYSTEM 1.8, ACP, DUO, LIP and VOL
Scientific visual storytelling, educational posts and reels
Professional audience messaging, page structure and campaign targeting
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