Objective

To elevate the presence, prestige, and participation of the Pharmacy Summit through creative branding and a results-driven digital marketing campaign. Our goal was to connect, educate, and inspire the pharmacy community at scale.

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What we've done

• Full Social Media Marketing Campaign (3 months)
• Brand Identity & Logo Design
• A modern fully-responsive website (Click to check out)
• Print Designs: Brochures, banners, name cards, promotional materials
• Summit Website with Integrated Forms
• Video & Photo Production During the Event
• Exclusive Music Theme for the Summit
• QR Code Tech Solutions for Attendee Check-in
• Volunteer Team Preparation & Management
• Stage Decoration and Event Setup

Creative Process

After aligning with the Syndicates of Iraqi and Kurdistan Pharmacists, we initiated the rebranding of the Pharmacy Summit, designing a strong logo and a full visual identity that reflected the mission of the event. We launched a multi-platform digital campaign, including compelling posts and ads, specifically targeting pharmacists and healthcare professionals across Iraq. Our IT team built a seamless website experience for registration, while our creative team handled on-ground media production, print design, and volunteer coordination. Everything came together to build a cohesive, engaging, and impactful experience.

Results

Through a three-month social media campaign, Digital Vision attracted wide interest and high levels of engagement from the pharmacy community. We helped drive large-scale registrations, expanded reach, and positioned the summit as a must-attend event. Our creative branding and strong digital storytelling ensured PSIK 2022 left a lasting impression on all attendees.

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Conclusion

The First Pharmacovigilance Workshop in Kurdistan marked a significant step forward in advancing medication safety and awareness in the region. Digital Vision is honored to have led every aspect of the event, from planning and branding to digital amplification, in collaboration with Kurdistan’s most respected healthcare institutions. This project showcased our strength in combining healthcare expertise with creative and technical execution. We’re proud to have played a role in shaping conversations that matter, and we remain committed to driving impactful healthcare events across the region and beyond.