Lass Med
A complete brand identity gave pharmaceutical manufacturer Lass Med a distinctive market presence.
The work established the logo, visual language and core brand applications around the company’s positioning and values.
The brief
Build Lass Med’s pharmaceutical identity from the ground up, translating its leadership’s goals into a clear visual system.
The thinking
Market research and leadership consultations established the brand direction. We developed the positioning, logo, palette and typography together, then documented how the elements should work across future applications.
What we made
- Market and competitor research
- Brand strategy and positioning
- Logo design
- Color palette and typography system
- Visual identity guidelines
What came together
Lass Med received a complete identity and documented guidelines for consistent use. The system created a visual foundation for product communication and future marketing materials.
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