Transforming ESB Group’s presence with tailored pharma social media.

Social Media & Content
View Work

Client

ESB Group

Year

2023

Digital Vision proudly partnered with ESB Group to lead their full digital transformation from the ground up. In just 6 months, we built their social media presence from scratch, created a compelling content engine tailored to their pharmaceutical products, and ran targeted campaigns that transformed ESB Group into a digital-first brand with measurable results and high engagement across platforms.

Objective

To launch and grow ESB Group’s digital presence, highlight their pharmaceutical product range, and connect with healthcare professionals and the public through impactful, engaging social media campaigns.

What we've done

  • Built ESB’s social media presence from zero
  • Crafted a full digital strategy tailored to pharma marketing
  • Designed product visuals with indication-specific branding
  • A very good SEO implementation on Google Search for the company's products
  • Created multilingual, medically accurate, and engaging content
  • Managed performance-based campaigns to boost visibility
  • Provided full social media management and reporting

Creative Process

After our initial meetings with ESB Group, we understood the urgency of creating a strong digital foundation. Our team of healthcare marketers, medical content creators, and graphic designers collaboratively mapped out the brand’s voice and visual identity. We then created unique, localized content in multiple languages, ensuring everything was both informative and market-ready. Through weekly campaign adjustments and real-time optimization, we kept momentum high and results measurable.

Results

In just 6 months, ESB Group’s transformation was nothing short of remarkable. From no digital presence to a thriving online brand, we built credibility, visibility, and engagement across all key platforms. Our strategies translated into real results: higher traffic, deeper engagement, and stronger customer interaction.

Conclusion

From analog to digital, ESB Group is now firmly positioned as a modern and accessible pharmaceutical brand in the digital space. At Digital Vision, we are proud to have delivered the full package—from content and creative to performance and results.

The Results in Numbers

247%

increase in Followers

1M

total Impressions

49K

total engagements

84%

growth in direct messages

Get Started

Refresh your brand and get ready for what’s next.