Pharmaceutical brand
ESB Group
A tailored social media system introduced ESB Group’s pharmaceutical portfolio across digital channels.
The brief
Launch ESB’s digital presence from the ground up and make its pharmaceutical product range easier to discover through clear, localized communication.
Our approach
Healthcare marketers, medical content creators and designers shaped the brand’s voice and visual direction together. Product-specific content and multilingual copy were supported by search optimization and targeted campaigns, with regular reporting and weekly adjustments informing the next cycle.
What we delivered
Social channel launch and pharmaceutical digital strategy
Product visuals tailored to different therapeutic categories
Localized multilingual product and educational content
Search optimization for the company’s products
Targeted campaigns, social management and performance reporting
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