Dr. Botan Pharmacy Chain
Logo design, brand identity, social content and video production created a consistent presence for Dr. Botan Pharmacy Chain.
Digital Vision built the pharmacy brand from its core identity through content planning, campaign design and ongoing video production.

The brief
Create a pharmacy identity that feels professional and approachable, then carry that personality into useful health content and everyday communication with the community.
The thinking
We began with the pharmacy team’s mission and built a visual system around a mortar-and-pestle mark, clear typography and expressive brand elements. Branding, social and video teams worked together so educational posts, staff stories and campaign materials shared the same tone.


What we made
- Mortar-and-pestle logo, colour and typography system
- Brand marks, lab-coat icons and character-inspired graphic elements
- Social channel setup, health tips and community-focused content
- Seasonal campaigns, pharmacy activities and audience interaction
- Staff and product films, behind-the-scenes coverage and animated educational content
What came together
A distinctive identity connected Dr. Botan’s pharmacy experience to its social and video presence. The original case study reports over 5 million reach, 20,000 new followers and a 150% increase in online orders during the first six months, plus over 5,000 direct messages within five months.
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