Healthcare branding and social media
BestMed Tower
Digital Vision supported BestMed Tower’s social media presence from the beginning, introducing a new medical tower with more than 20 doctors and 10 departments. According to the project brief, its content reached more than two million viewers in less than a year.
The brief
Digital Vision supported BestMed Tower’s social media presence from the beginning, introducing a new medical tower with more than 20 doctors and 10 departments. According to the project brief, its content reached more than two million viewers in less than a year.
Our approach
The visual system pairs a custom wordmark with deep teal, sky blue and pale backgrounds, using curved ribbon shapes across the layouts. The portfolio includes logo variations, a colour palette, social profile and feed mockups, doctor introductions, service posts and illustrated health education cards. Building photography and grouped doctor portraits connect the content to the tower and its team, while occasion-based posts extend the same visual language. The brief also records video campaigns for the tower and its doctors, health tips and research content, and events for Diabetes Day and Breast Cancer Awareness Month.
What we delivered
Visual identity
Social media marketing
Doctor and service profiles
Health education content
Video production
Awareness event organisation
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